Monday, November 15, 2010

Invasion of Privacy?

Friendster and MySpace had been completely gotten over by the social networkers. They got abandoned when people discovered the new in-trend social network, Facebook. Try asking your mates, who does not own a Facebook account?

From primary school kids to senior adults in their 60s, they all have Facebook accounts and probably very addicted to it.  Providing personal information in your account with creepy strangers in your friend list. Now you have a reason to be afraid.

“Facebook has admitted that some of its applications have been transmitting user information to advertising companies. The admission comes after the US newspaper, The Wall Street Journal, uncovered that the company was violating its privacy policy. The paper found that popular applications were providing access to Facebook members' names and, in some cases, their friends' names, to companies that build detailed databases on people in order to track them online.” (AEDT, 2010)

Photo Courtesy: Google

Girls upload their photos and accept friend requests from people that they barely know. They give stalkers chances to misuse their photos and also putting themselves in danger by revealing their personal information to strangers they barely know.

Maureen Walsh once quoted, “Internet sites vary in the modes they use, but they have the potential to combine words and images in complex structures with logos, menu bars, hyperlinks, hot spots, video clips, animation, graphics, music, sound effect, voice over or write over.

As ‘readers’ or users of these sites we are able to take the cues from a home page to navigate to multiple sites with non-linear pathways. A reader’s pathway can be multi-linear and multi directional. (Walsh, 2006)

However, Facebook claims to have come up with a new technology to protect its users privacy and will block any applications that violate their terms and regulations. This matter has costs Facebook quite a number of users as it has somehow betray the trust of its users privacy policy.

Facebook engineer Mike Vernal said “In most cases, developers did not intend to pass this information, but did so because of the technical details of how browsers work. Nevertheless, we are committed to ensuring that even the inadvertent passing of UIDs is prevented and all applications are in compliance with our policy.”

Yes, it is a big mistake, what Facebook has done but we as users should too comprehend what is safe to reveal and what is not. Signing up for a social network is similar to signing up for a bungee jump. You take the risk and nobody is to be blamed at the end of the day.



REFERENCES

AEDT, 2010, ‘Facebook Admits its privacy breach’, viewed 14 Nov 2010, <http://www.bps.org.uk/downloadfile.cfm?file_uuid=224B55CC-1143-DFD0-7E9A-408F74B75795&ext=pdf>


ABC News 2010, ‘Facebook Admits its privacy breach’, viewed 14 Nov 2010,
< http://www.abc.net.au/news/stories/2010/10/19/3042594.htm>


Walsh, M, 2006, ‘The ‘textual shift’: Examining the reading process with print, visual and multimodal texts”, page 30.



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